Priceline Australia have just unveiled their brand new online shop which can be found at www.priceline.com.au
You can find all your Priceline favourites spanning their impressive range of health and beauty products. For those of you who don't happen to have a Priceline store close by or prefer to browse and shop from the comfort of your own home, then this move into the e-tailing arena by Priceline will provide that added level of convenience which is lacking in the Australian market right now. We're starting to see Aussie retailers step up now but we are certainly still lagging behind in the online shopping sector. So it's definitely promising to see one of our best-known companies offering this service. Well done Priceline! Hopefully even more retailers will follow suit.
On a related note, it would also be great to see more Australian businesses offering the kind of couponing potential and the same amazing value, deals and discounts that consumers in America take for granted.
Now, back to Priceline, hopefully we'll see some decent discounts on shipping/postage charges and great value sales (and hopefully free samples thrown in for bigger orders!) every so often. It'll also be interesting to see how they go with keeping their delivery times consistent and I'll definitely be keeping an eye on it and updating all you fellow online shopping devotees on how they stack up.
And judging by the description of the vision for their online shopping experience, it looks like Aussie cosmetics lovers will be in for a treat, with key features of the site to include "product details, customer ratings and reviews, instructional videos, expert advice through blogs, as well as benefits for loyalty club members, including 'secret sister sales'."
Word from Stephen Roche (CEO and MD of Priceline and Australian Pharmaceutical Industries) is that "the virtual store reinforces the experience our customers have when they visit our real stores and I’m sure our shoppers will enjoy using both channels to discover and purchase products from Priceline." It's also good to hear that the products on Priceline’s online shop will be priced consistently with those in its 350 stores nationally, including sales and promotional offers.
However, it would be nice to see the $100 threshold to receive free delivery be lowered somewhat as it would entice more people to shop online with them. But for the moment, it's a plus that they are offering it for those of us who like to make more substantial orders and stock up on our most-used everyday items to make it more worthwhile.
Stock up on all your favourite brands from here...
--- Let me know, have you shopped on the Priceline online shop yet? Or are you planning to place an order soon? I'm interested to find out about your experiences so far. I'll keep you posted as well once I place my first order with them.
Here's a few of the products that are just about to hit my basket... (definitely waiting for them to add more of their brands and lines to the webstore but for now it's a good start)